{:zu}
Imakethe yezindiza yebhizinisi laseRussia ibilokhu ikhombisa ukuzinza okunomona eminyakeni yamuva, futhi kwezinye izinyanga nokukhula okumangazayo. Lokhu kugqame kakhulu ehlobo lika-2018, lapho iNdebe Yomhlaba yeFIFA yengezwa ekufuneni okuphezulu ngokwesiko. Ngokwe-European system yokubhuka online kwezindiza zezindiza zebhizinisi i-Avinode, inani lezicelo zokufika kusuka ngoJuni 7, 2018 kuze kube usuku lokugcina ngoJulayi 15 esikhumulweni saseMoscow Vnukovo-3 lenyuke ngo-111%. Amashadi wesikhumulo sezindiza saseKoltsovo (Yekaterinburg) acelwe ama-1102% kaningi kunokujwayelekile. Esigabeni sejet sebhizinisi, amaHeavy Jets ayale ama-187% ngaphezulu kunango-2017. Ama-VIP-liners nawo ahlangabezane nokwanda okungakaze kubonwe – ezindizeni eziya emadolobheni aphethe ubuqhawe, acelwe ama-1702% kaningi kunokujwayelekile. Kuyiqiniso, i-Avinode ayinayo imininingwane yokuthi zingaki izicelo ezifakiwe, kepha akungabazeki ukuthi intshisekelo yayijabulisa.
Isidingo sangasese
“Ngesikhathi seNdebe yoMhlaba yowezi-2018, sabona isasasa elihlaba umxhwele ezindizeni ezizimele jikelele. Ngisho nalabo abangakaze bahambise izindiza zebhizinisi bacele izindleko zamadolobha amaningana abamba iqhaza kulo mqhudelwano ngasikhathi sinye, ”kusho u-Alisher Elmuradov, ongumnikazi obambisene weLL Jets (charter broker). – Ama-ejensi wezokuvakasha nabantu ngabanye babenentshisekelo, noma kunjalo, ingxenye enkulu kwakuyimfuno engenzi lutho. Ngemuva kokuthi amaqembu eshiye amaqembu awo, kwaqala ukukhanselwa kwezindiza nokudluliselwa kwamanye amadolobha. Imakethe ikwazi ukubhekana nalokhu ngempumelelo. “
Isidingo sezinsizakalo ze-jet ezizimele ngesikhathi somqhudelwano besisikhulu kangangokuba ngokwemigomo yonyaka ingathatha imakethe iye ezingeni elisha. “Impela iNdebe Yomhlaba yeFIFA isikhuphule kakhulu isiminyaminya sezindiza kwezamabhizinisi, futhi kuzoba nzima ukuyiphinda eminyakeni ezayo. Ngokwezibalo zethu, ngonyaka, ingangeza ukukhula okungu-3.5-4.5%, ”kusho uDmitry Petrochenko, inhloko yephrojekthi yeBizavnews.ru.
Izinga lokuminyana kwamatheminali ezinsukwini zemidlalo yebhola likhumbuze lezo zangaphambi kwenhlekelele – ngosuku olwandulela u-2008 no-2014. Isibonelo, esigungwini sezindiza sebhizinisi laseSt. Petersburg “iPulkovo-3” phakathi nemidlalo yama-semi-final, irekhodi eliphelele labekwa ngokwezindiza eziphakelwe nabagibeli ngosuku. NgoJulayi 11 kuphela, abagibeli abangu-1,338 badlula kulesi siginali; isiyonke, kusukela ngomhla ka-8 kuya ku-11 Julayi, inkampani isebenzise izindiza ezingama-593 nabagibeli abangu-2,718. Ngakho-ke, ngokokuqala ngqá, itheminali yaseSt. Petersburg yeqa inani elihambisanayo leMoscow Vnukovo-3 ngesikhathi esifanayo. Iningi lezindiza belikumaLong Range Jets nasezindiza zezamabhizinisi. Esikhumulweni sezindiza saseKazan, lapho bekugcinwe khona ama-quarterfinal, izindiza bezisebenza izindiza ezibuyayo ezingama-70 ukuhambisa amaqembu nabalandeli, kanye nezindiza ezingaphezu kuka-250 zezindiza zebhizinisi.
Ngemuva kokushayisana kwesidingo samashadi ngoJuni-Julayi 2018, inyanga yokugcina yehlobo ibibukeka ingahlaba umxhwele, yize ibiletha namarekhodi hhayi iRussia kuphela.
Ngokwe-ejensi yokubonisana yaseJalimane i-WINGX Advance, izindiza ezingama-83,230 zezindiza zebhizinisi bezisetshenziswa eYurophu kule nyanga, okungaphansi ngo-8% kunenani eliphakeme likaJulayi, kodwa u-2.4% uphakeme kuno-Agasti 2017 nayo yonke le minyaka eyishumi edlule. ERussia, izindiza ezizimele zikhuphuke ngo-20% ngo-Agasti uma kuqhathaniswa nesikhathi esifanayo ngonyaka odlule.
Isimo esenyukayo semakethe yasekhaya, noma kunjalo, singamiswa yingcindezi yemicimbi yezepolitiki. “Uma kwenzeka unswinyo oluqinile, u-2018 angagcina ngo-zero noma angene ku-minus kancane,” kusho uDmitry Petrochenko.
Imikhumbi ezinzile
Uma sikhuluma ngokuthandwa ngabanikazi baseRussia bezindiza ezizimele, bayaqhubeka nokuqhubekela phambili ezindizeni ezinamandla okuhamba isikhathi eside, yize imikhakha emaphakathi yama-jets ebhizinisi nayo ivela emakethe. Abanikazi, njengomthetho, bahlangene nezinkampani ezinkulu kunazo zonke zezwe, ngakho-ke, ngakolunye uhlangothi, akukho ukuthutheleka kwabanikazi bezindiza ezintsha, kepha ngakolunye uhlangothi, ivolumu yemikhumbi yezindiza yebhizinisi ayinciphi . Ngakho-ke, imikhumbi yezindiza zebhizinisi zabanikazi baseRussia ishintsha kancane ngamagama wokubala unyaka nonyaka. Ngokwezibalo zochwepheshe (izibalo ezisemthethweni azikabikho), lokhu kusuka ezindizeni ezingama-300 kuye kwezingu-450. Kulaba, bangu-74 kuphela ababhalisiwe kwirejista yaseRussia, idatha enjalo inikezwa ngumthombo wamazwe omhlaba jikelele we-JetNet kusukela ngo-Ephreli 2018.
Ngaphandle kokungathandeki kwerejista yaseRussia, izindiza eziningi zasekhaya zisebenza ngempumelelo ezweni. Izinzuzo zabo ezingangabazeki ezinkampanini ezifuywayo kungenzeka ukuthi kungaphazanyiswa ukwenza izindiza zasekhaya, ukusebenza kahle ekwenzeni izindiza ngenxa yokuba seduze kwezikhumulo zezindiza zasekhaya lapho kutholakala khona abathengi abangahle babe khona, abasebenzi abakhuluma isiRashiya, nezindleko eziphansi zesevisi ezikhumulweni zezindiza uma kuqhathaniswa nabasebenza kwamanye amazwe .
Abasebenza kwamanye amazwe, nokho, basebenza ngempumelelo emakethe yaseRussia, okukhulu kunabo bonke yiVista Jet, iGlobal Jet Concept, i-Air Hamburg, iJet Story, i-Emperor Aviation. Izinzuzo ezibalulekile zezindiza zamazwe angaphandle zabanikazi bamajethi ebhizinisi zingumlando osobala wokusebenza futhi, ngenxa yalokho, amandla okuthengisa ngokunenzuzo indiza emakethe yesibili, namathuluzi abanzi wokuheha imali yokuthenga indiza yebhizinisi. Ngokombono wabagibeli bezindiza zezindiza, lokhu futhi kuyithuba eliphakeme “lokubamba” umlenze ongenalutho oya eYurophu, okungukuthi, ithuba lokulondoloza kumqulu kusuka ku-30 kuya ku-70%.
Khonamanjalo, izinkampani zaqala ukulwela abagibeli uqobo, zisebenzisa amanethiwekhi omphakathi: inani ledijithali alishiyanga eceleni indiza yamabhizinisi elondolozayo. “Inkampani ngayinye inethemba lokuheha zombili izinkampani (b2b) futhi iqondise amakhasimende avela kumanethiwekhi. ERussia, i-Instagram ithandwa kakhulu, eYurophu isithombe sengezwa yi-LinkedIn, kanye ne-Twitter e-England, ”kusho uYuri Dzun, oyiBusiness Development Partner enkampanini yamazwe omhlaba i-Aviapages. Abathengi abaningi base-UK benze amakhasi kumawebhusayithi abo eNdebe Yomhlaba wonke yeFIFA ukuheha abathengi abangaba khona. U-Yuri Dzun ukholelwa ukuthi ukukhula kokuqina kokushintshaniswa kwedatha kuzoholela ezinhlotsheni ezahlukahlukene zebhizinisi emakethe kanye nokubekwa emgomeni kwezinqubo zedijithali.
Elena Selyanchenkova
Umthombo RBC +
